Google juice
I really like that the first Google hit for "Jack Valenti" is now Jack Valenti's 1982 VCR testimony! That's the first time I've ever been responsible for putting something ahead of a famous person's own home page in the Google results for a search on that person's name.
This result is not inaccurate. If you want to know who Jack Valenti is, and what he has done and what he has had to say, the 1982 testimony is a key document.
